HBO approached us to create an Inside the Episode feature and a series of social spots for their new show, "House of Ho," on HBO Max. The goal was to provide an exclusive, inside look into the making of the show to promote the premiere of Season 1.
To create an exclusive inside look, we filmed behind-the-scenes content that would only be seen in these promotional spots. Our team collaborated with HBO marketing to develop the best approach for working with talent in the midst of production, capturing authentic footage and b-roll.
The marketing team at HBO ran a series of promotional spots in the weeks leading up to the season premiere. The show went on to become widely successful and a pillar docu-series for HBO Max.